Ideas? Erewash Borough Council has ringfenced £250,000 for Ilkeston.
Please, no cheap stunts, do not fritter this money away.
The only thing that will change people’s shopping habits will be FREE PARKING for at least the first hour.
No amount of stunts, clowns, or daft events will get people to change their shopping habits. Free parking might just entice shoppers back to Ilkeston.